Or, as I like to say, you need to become a master mind reader. If you want to get an unlimited stream of ideas to write about, then you need to research your audience. Your audience is the ultimate source of inspiration, bar none.

Instead, start with a clear idea of your brand, and from there, brainstorm a list of potential ideas to write about.Īt the least, your brand will give you a good starting point and a good filter from all the ideas you will come up with later on. It’s not enough to write only about what you want to write about-that’s what blogging 1.0 was all about. (Note that some of my old content doesn’t fit well with these expectations because a few years back I was more interested in other topics than just writing and content promotion. If Content Fiesta’s promise is to help content creators develop authoritative content and help them attract traffic to it, then any topic that doesn’t fulfill such expectations can’t make it to the blog. You need to write based on the identity that makes your company unique. The point is to find the most important values you (or your company) has and take those points as guiding principles.īased on the brand you represent, you then need to within to uncover the ideas that fulfill its expectations.

You learn and you grow, and so the values that make you a unique human being. Brands, just like your personal identity, change. There will never be a definitive answer to any of the previous points. With that single idea, I know how to position most of my pieces and what types of ideas to come up with. Whenever I'm not sure what to write for Foundr, one of my best content marketing consulting clients, I go to their about page and remember why they exist: to help entrepreneurs start and grow their business. If you write for yourself, think of the reason why you write.If you work independently, think of the reason why you want to help your clients succeed.If you work for a business, check its missions, vision, and values.The first step to finding what to write about then it’s to know what your brand is about. Here, you can expect to learn everything that comes out of that mission, whether that’s to improve your writing skills, learn marketing, master the art of content promotion, and more.īecause I have a clear idea of what my brand represents, I can define an almost unlimited set of topics to write about. Take the case of Content Fiesta: the brand represents the content writers who want to write authoritative content that attracts eyeballs and business inquiries it helps writers go from amateur bloggers to professional content creators who can make a living from their craft. Your brand is a good topic to write about as long as your brand's promise helps your customer in any way. It’s the promise you make your visitors as soon as they hit your site. Your brand represents an idea, a mission, or a purpose. It’s what makes your company unique and special. Whether it’s a personal brand, a blog brand, or a company brand, you have an identity that represents you in front of your audience. You may not realize this, but you have a brand. Download the summarized version with the exact steps to learn how to find what things to write about. 🎁 Warning: This article is 5,008 words long. Forget the headaches these tactics are easy to implement and will ease your life, just like they did for mine. I will show you five tactics I’ve used to develop content every day consistently. If you want to discover how to find fun, interesting, and cool ideas to write about, this article is for you. It stares at you, and you can’t put words in there, even though you’re full of ideas. You have many ideas, but you can’t seem to escape the blank page. There’s hardly a harder point in a writer’s life than to find what to write about.

Easy things to write about